When you swipe your debit card at the checkout, the point-of-sale (POS) terminal will usually ask you: “Debit or Credit?” I have no idea why this has become accepted, as you would have to be an industry insider, in order to understand its meaning. The more appropriate question, and one which would be immediately understood …
What is Interchange? In simple terms, interchange is the cost of completing a given card transaction. Interchange fees cover the cost of maintaining card networks, servers, and security infrastructure. Additionally, they cover any potential risk that comes with completing the transaction. This is calculated by taking the expected cost of fraud associated with a given …
What is Wholesale Pricing? Wholesale also known as Interchange Fees is the rates set by the credit card companies themselves. Every card has a different rate associated with it, so interchange rates vary from 0.05% to 3.1%. Everyone must pay interchange regardless of size or volume. Every time a customer swipes, dips, or taps their …
ASSESSMENT FEE + INTERCHANGE FEE = WHOLESALE FEES Read More »
How to Avoid Misleading Rate Quotes? How to Calculate Your Effective Rate (%)? Why merchant’s effective rate (%) keep changing each month? What’s my % rate? Bad question to ask. (Question that will lead to a scam) Misleading rate quotes This one is rampant, particularly among processors who use the tiered pricing model for their …
Understanding how credit card processing fees are determined and how different merchant account pricing models work can save your business hundreds of dollars a month in transaction costs. One of the first questions you’ll ask is “Which should I go with, Tiered or Interchange Plus or Flat-Rate or Subscription Pricing?” In this article, I’ll lay …
INTERCHANGE PLUS VS TIERED VS FLAT- RATE VS SUBSCRIPTION PRICING Read More »
What is Markup Pricing? The markup over interchange and assessments is the only area where you can negotiate credit card processing costs. Keep in mind that many factors contribute to the markup, so not everything will be negotiable, or it will only be negotiable to a point. Furthermore, the markup isn’t all profit. It’s split …
Don’t get caught in one of these common credit card processing scams. Credit card processing is essential to modern small businesses. Working with a credit card processor allows you to accept debit cards and credit cards as payment, both at the point of sale and online. As more customers go cashless, credit card processing is …
Free vs Lease vs Purchased Terminal This is a very common question that’s brought up when people are shopping around for credit card processing. Let’s break it down so you can make the best-informed decision for your business. You need equipment to be able to accept credit cards as payment for your goods or services. …